Complete revamp of brand identity for BRAZA!
BRAZA! is an innovative event company based in San Francisco, CA. A competitive market, in which engaging its fans is key for a successful campaign. We had the mission to grab that attention, changing all the visual communication identity for a brand that, for over a decade, has created fantastic visual content. Quite a task!
We thought the best way was to go with hype illustrations of the most infamous icons of Baile Funk and Axé, which is what this party is all about.